B2B SaaS · Email
Lifecycle after re-platform.
+18–24 pts
Inbox placement
+31%
SQLs from email, two quarters
5 days → 36 hrs
Launch email cycle
Work
Industry and channel. Metrics first. Brands unnamed. Grouped by email, social, and missions — not a logo wall.
B2B SaaS · Email
+18–24 pts
Inbox placement
+31%
SQLs from email, two quarters
5 days → 36 hrs
Launch email cycle
National hospitality group · Email
+27%
Direct booking from email, two quarters
2.1×
Winback reactivation vs prior year
11 weeks
CRM merge to living journeys
Social
Specialty retail · Social
+22%
Social-assisted holiday revenue
3×
Content output, same headcount
−17%
Paid CPA
DTC wellness · Social + email
+19%
Social-assisted revenue, two quarters
+0.7×
Email RPR vs pre-relaunch
Weekly
Editorial that survived a quiet month
Missions
Regional bank · Missions
−35%
Campaign cycle time
90 days
Duplicate sends gone
+0.9–1.4×
Email RPR
B2B industrial · Missions
1 calendar
Replaced three agency queues
−42%
Time from brief to ship
Month 9
Internal team unassisted
Next
A conversation. Not a deck. The mission, the team, the constraint.
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