B2B SaaS · Email
Lifecycle after re-platform.
+18–24pt
Inbox placement
+31%
SQLs from email
5d→36h
Launch cycle
Work
Selected work of the practice.
Selected missions, names withheld. Grouped by email, social, and missions — not a logo wall.
Hospitality · Email
Booking and winback after merge.
+27%
Direct booking, email
2.1×
Winback vs last year
11 wks
Merge to journeys
Health system · Email
Member mail after the ESP move.
−28%
Time-to-launch
Split
Member vs fundraising
+14%
Portal from welcome
Next
If this is the standard you want held, write.
A conversation. Not a deck. The mission, the team, the constraint.
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